Marc Jacobs goes Experiential
2008 March 12
I was scanning some of the SXSW Interactive winners and came across this site for Marc Jacob’s new fragrance. Talk about experiential – seems like a lot of work for a bottle of fragranced hooch. But a cool site to play with, regardless. You grow your “daisy” (by watering, pollenating, etc.) like a virtual pet – the bigger your daisy grows, the more unlocked content you get to enjoy – like wallpapers, Myspace themes, and more.
Enjoy!